Dr. Hina Adeeb
- Designation: Assistant Professor
- Department: Media and Mass Communication
- Faculty: FMMC
Dr. Hina Adeeb is a communication specialist, researcher and she has 17 years national and International career as radio broadcaster and 10 years in teaching. She started of her teaching career as a Lecturer and currently she is serving as an Assistant Professor in UCP for 7 years. Her primary expertise is “Broadcast Journalism” and her research focuses on “Core Competencies Requisites for Pakistani FM Radio Broadcasters in Digital Era”. She earned PhD. in the Radio Broadcasting from the University of Central Punjab, Pakistan. She received a B.S Hons and MPhil. with highest honors and distinction from University of the Punjab, Pakistan.
She takes pride to share that she was the pioneer head of UCP Radio & Production house, Patron Performing Arts Society and currently she is the in charge of Pakistan’s only Campus Radio FM 92.6 UCP KI DUNYA, that airs its transmission for 24/7& the Patron UCP Dramatics. She has been the member of Academic Council and Member Board of Faculty for Faculty of Media and Communication Studies, UCP. She has published several research articles in HEC Recognized and Impact Factor Journals and also presented papers in various international conferences.
| Area(s) of Expertise | Types of Consultancy Services Offered | Industry relevant to expertise | Name of relevant industry | Past industry experience (if any) | Problem Solved (success story), if any | Benefit to Company (PKR/USD) |
|---|---|---|---|---|---|---|
| Radio Broadcasting, Digital Journalism, Media Pedagogy, Podcast/Vodcast Production, GenAI in Media, Performing Arts | Broadcast Media (Radio, TV, Online Streams) | FM 92.6 University Campus Radio, Pakistan Television (PTV), Radio Pakistan | FM 92.6 University Campus Radio, Pakistan Television (PTV), Radio Pakistan | |||
| Digital Media & Content Creation (Podcasts, Vodcasts, Web Series) | Performing Arts Society at UCP, Media Fest Platforms, Cultural Exchange Forums | N/A | N/A | |||
| Higher Education | MCAP-ICA, UMT (Media Conference), Academic Journals, Think Tanks | |||||
| Policy, Research & Development | ||||||
| Performing Arts & Event Management | N/A | N/A |
